screenvspaper

Reading on a computer screen or other digital screen affects comprehension. Research studies are beginning to shed light on why… and highlight the unique rewards of reading on paper. Studies reveal how sensitive we are to context when we learn. In a 2014 paper “The pen is mightier than the keyboard” published in the journal […]

On November 11, Origami Day is celebrated in Japan, where this art of folding paper has become of symbol of peace. Lillian Oppenheimer (1898 – 1992) is credited with bringing Origami to American. She founded the first origami group in the USA, as well as being one of the founders of the British Origami Society […]

how-to-choose-planner

 The New Year always heralds tantalizing promises of self-improvement. Nothing encapsulates this more than the pristine empty pages of a new yearly planner. It’s an inspiring white space of possibilities… and a wonderful New Year treat. But which planner should you choose? What do you want to use your planner for? Paper planning is a […]

Do you find trying new recipes daunting? You’re not alone. But Swedish furniture manufacturer IKEA is hoping to change that. With the goal of promoting its range of Swedish food, IKEA’s latest paper-based campaign is breaking new ground – and inviting people to step outside their normal culinary routines. To encourage shoppers in its stores […]

Internationational print day

Declare your love for print and get print trending on social media on October 18, 2017. October 18 is International Print Day and this year’s theme is “The Print Experience”.The theme is intended to be “a celebration of everything that makes print unique in the marketing mix”. The aim is to get people talking about the […]

Meet the two design studios and greeting card companies that are leading a campaign to promote handwritten correspondence. In April 2014, the entire staff of Egg Press and Hello!Lucky, their friends, families, and fans participated in the Write_On Challenge – each writing 30 letters in 30 days. Three years on, Write_On is still on a […]

thenavigator company

Next month, the European pulp and paper industry will come together in Brussels to exchange experiences and consider important issues facing the sector. European Paper Week 2017 takes place November 28 – 30, with all events taking place in Brussels. The event is organized by the Confederation of European Paper Industries (CEPI). The organization is […]

printing_industry-news

September has seen some exciting launches in the print world. Here’s what you need to know, plus, an update from this month’s Premier Print Awards Gala and the InterTech Technology Awards. New Integrated Embellishment Color Roll-to-Roll Printer from MGI MGI has launched a new digital roll-to-roll printer with integrated embellishment at September’s Labelexpo Europe 2017 […]

In nature, nothing is wasted – one species waste is another one’s food.  Things grow, they die, and their nutrients are returned to the soil.  A circular economy is one which, like the natural world, is based on recycling and reuse, feeding back waste products into the system, emulating nature so that waste is minimized. […]

mat-inset-anuncio-revista-wmccann-bluebus

Advertising agency WMcCann has received plaudits for its humorous new print advertising campaign for a new bug-killing spray in Brazil. With mosquito-borne diseases like dengue fever, zika, and chikungunya on the rise, the launch of the new insecticide was very timely.  In 2016, Brazil was in the grip of a dengue fever outbreak, brought about […]

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