Trends and Innovation

screenvspaper

Reading on a computer screen or other digital screen affects comprehension. Research studies are beginning to shed light on why… and highlight the unique rewards of reading on paper. Studies reveal how sensitive we are to context when we learn. In a 2014 paper “The pen is mightier than the keyboard” published in the journal […]

how-to-choose-planner

 The New Year always heralds tantalizing promises of self-improvement. Nothing encapsulates this more than the pristine empty pages of a new yearly planner. It’s an inspiring white space of possibilities… and a wonderful New Year treat. But which planner should you choose? What do you want to use your planner for? Paper planning is a […]

Internationational print day

Declare your love for print and get print trending on social media on October 18, 2017. October 18 is International Print Day and this year’s theme is “The Print Experience”.The theme is intended to be “a celebration of everything that makes print unique in the marketing mix”. The aim is to get people talking about the […]

In nature, nothing is wasted – one species waste is another one’s food.  Things grow, they die, and their nutrients are returned to the soil.  A circular economy is one which, like the natural world, is based on recycling and reuse, feeding back waste products into the system, emulating nature so that waste is minimized. […]

back-to-school

Stocking up with new pens and stationary is one of our favorite September ‘back to school’ treats. But it seems that adding a new pen and notebook to your new semester shopping list isn’t just fun – it might even help with your studies. There is an idea that most people are more comfortable taking […]

Quite possibly the coolest thing we’ve seen this month, ZUtA Labs has released a video of its innovative new product: a portable mini robotic printer. ZUtA labs began with a KickStarter campaign and this latest innovation is currently available for pre-order on the crowdfunding website. This tiny portable printer weighs in at just 350g and […]

Scientists at MIT Media Lab have created “aeroMorph” – a technology that transforms paper into 3D shapes, such as beautiful paper cranes. Origami, the ancient Japanese craft of paper folding (from the Japanese 折り “ori” meaning “to fold” and 紙 “kami” meaning “paper”) has a long and distinguished history. Dating back to the Edo period […]

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Non-profit organisation Two Sides is committed to an anti-greenwashing campaign. It argues that going paperless is not necessarily greener. Two Sides is a global initiative run by companies from the Graphic Communications Industry. It began an anti-greenwashing campaign in 2012. Since then, more than 170 companies, including many of the Fortune 100, have removed misleading […]

print-revival

The seemingly inexorable shift to digital is not a universal trend. Some magazines are seeing a rise in their print sales and others are making a conscious shift to print form. We take a look at the visionaries bucking the trend… The Pew Research Center report into the State of News Media 2016 showed that […]

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For far too long, we’ve been talking about ‘Print media versus digital media’ like they were North and South, Up and Down, Left and right – 2 poles, and ‘never the twain shall meet’. The thing is, it never really had to be like that. In fact, for many advertisers, it already isn’t. ‘Immersive experiences’ […]

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