Trends and Innovation

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It seems that the big trend will be omnichannel campaigns that straddle the digital and analogue divide. Toronto-based omnichannel agency St. Joseph Communications has picked out some of the best cross-channel campaigns that have succeeded in creating truly novel experiences. It commends those campaigns that have brought together “the tactile, sensory nature of print with […]

Two Sides, the global initiative to promote the sustainability of print and paper, has reported a 61% success rate in its anti-greenwashing campaign. Two Sides is working to encourage organizations to drop misleading environmental claims about going paperless being necessarily “greener”. It is working with businesses and organizations around the world to remove such misleading […]

how-printing-changed-the-world

There aren’t too many machines that have so fundamentally changed the path of human progress as the humble printing press. Before Johann Gutenberg developed the Gutenberg Press in the 1430s, most of our history and literature was oral; passed down from generation to generation by word of mouth. Writing was the preserve of a privileged […]

screenvspaper

Reading on a computer screen or other digital screen affects comprehension. Research studies are beginning to shed light on why… and highlight the unique rewards of reading on paper. Studies reveal how sensitive we are to context when we learn. In a 2014 paper “The pen is mightier than the keyboard” published in the journal […]

how-to-choose-planner

 The New Year always heralds tantalizing promises of self-improvement. Nothing encapsulates this more than the pristine empty pages of a new yearly planner. It’s an inspiring white space of possibilities… and a wonderful New Year treat. But which planner should you choose? What do you want to use your planner for? Paper planning is a […]

Internationational print day

Declare your love for print and get print trending on social media on October 18, 2017. October 18 is International Print Day and this year’s theme is “The Print Experience”.The theme is intended to be “a celebration of everything that makes print unique in the marketing mix”. The aim is to get people talking about the […]

In nature, nothing is wasted – one species waste is another one’s food.  Things grow, they die, and their nutrients are returned to the soil.  A circular economy is one which, like the natural world, is based on recycling and reuse, feeding back waste products into the system, emulating nature so that waste is minimized. […]

back-to-school

Stocking up with new pens and stationary is one of our favorite September ‘back to school’ treats. But it seems that adding a new pen and notebook to your new semester shopping list isn’t just fun – it might even help with your studies. There is an idea that most people are more comfortable taking […]

Quite possibly the coolest thing we’ve seen this month, ZUtA Labs has released a video of its innovative new product: a portable mini robotic printer. ZUtA labs began with a KickStarter campaign and this latest innovation is currently available for pre-order on the crowdfunding website. This tiny portable printer weighs in at just 350g and […]

Scientists at MIT Media Lab have created “aeroMorph” – a technology that transforms paper into 3D shapes, such as beautiful paper cranes. Origami, the ancient Japanese craft of paper folding (from the Japanese 折り “ori” meaning “to fold” and 紙 “kami” meaning “paper”) has a long and distinguished history. Dating back to the Edo period […]

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